Iqbal Foods SEO Analysis & Strategy

This project involved a comprehensive SEO audit in Semrush and strategy development for Iqbal Foods, a Canadian grocery chain specializing in South Asian and halal products. The analysis covered the main website, blog, and discount shop page, identifying key areas for improvement in on-page, technical, and off-page SEO.

Key findings included optimizing title tags, meta descriptions, and URL structures, enhancing content quality, improving image optimization, and boosting internal linking. Recommendations also included improving site speed, mobile-friendliness, and backlink acquisition strategies to increase organic traffic and domain authority.

The strategy focused on leveraging high-conversion keywords, creating valuable blog content, and building a strong local SEO presence to enhance Iqbal Foods' visibility and user experience. By implementing these strategies, the business can significantly improve search engine rankings, attract more customers, and strengthen its online presence.